Where should you sell your digital products to grow your business? Here are 5 of the best marketplaces to sell digital downloads.
Digital downloads are becoming more and more popular every day. In 2022, the revenue of global digital content (digital downloads and subscriptions) almost reached $300 billion! You can expect that number to grow dramatically in 2023 and in the coming years.
As a business owner chasing growth, you may wonder where the best places to sell your digital products are. The good news is that plenty of significant marketplaces are available for your ebooks, PDF files, stock photos, graphics, audio files or any other type of digital content.
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Marketplaces are a great place to start when selling digital products for the first time. You can get started quickly, and there’s no need to worry about building a website. Besides, marketplaces usually have a built-in audience of potential customers.
It would help if you still have an effective marketing strategy to promote your products. Still, it will be easier to drive traffic to your product pages on a marketplace than to your website.
We all know Etsy is a marketplace known for selling handmade and vintage items. But did you know that it’s also a great place to sell digital products?
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Etsy has over 93 million active buyers. Their customer base consists of people who are interested in buying creative items. So if your digital products fit into that category, Etsy is your number one marketplace.
Etsy is especially popular among artists and creatives who sell printables, graphics, photos or other types of visual content. But you can also sell digital products like ebooks, audio files and even software products.
Gumroad is one of the best marketplaces for creators to sell digital products such as courses, checklists, printable items, software, and other downloadable content. One of the main advantages of selling your products on Gumroad is that it is straightforward to set up.
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In conclusion, Gumroad is a user-friendly and feature-rich marketplace that delivers creators diverse opportunities for selling digital products. Whether you’re an author, tutor, performer, developer, or creative professional, Gumroad has the tools and resources to start selling online and growing your business.
Folksy is a UK-based marketplace for handmade and unique items. It’s similar to Etsy but with a more limited selection of products.
Folksy is not the best option, but it can be a booster for your digital products. The marketplace is also a good choice if you want to sell digital products targeted at the UK or Europe markets.
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Creative Fabrica focuses more on supplementary design elements for crafting, like fonts and graphics. Buyers on the marketplace usually look for design resources to use in their crafts to sell.
Envato Market is a platform that sells digital assets, including website templates, courses, stock video & audio, and more. They have a wide range of products; you can sell anything from website templates to plugins, graphics, and even audio files.
These are just some of the best places to sell digital products in 2023. No matter what type of digital product you’re selling, there’s sure to be a marketplace that’s a good fit for you. So get out there and start selling!Selling digital downloads can help you grow your audience, share your expertise, and make money. Learn how to sell digital downloads in this guide.
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If you’ve ever wanted to build an online business, now is a great time to start - and digital downloads are an excellent first product for new solopreneurs and online creators.
Once you’ve created your digital download and know where you plan to sell it, here are some tips for making more sales:
Creators are joining the creator economy and earning their first online dollar by the millions. And they’re doing it by selling profitable digital products like online courses, community memberships, and digital downloads.
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If you’re new to online entrepreneurship, creating and selling digital downloads is a great place to start. Digital downloads can help you grow your audience, share your expertise, and make money.
Before you choose what type of digital product to sell, you need to decide on a topic. Your ideal digital download topic is the intersection of your passions and your target audience’s pain points.
To choose a topic, make a list of your interests and areas of expertise. What topic are you the “go-to” person for when your peers, friends, or family have questions?
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Next, conduct customer research to learn more about your target audience. What questions do they have? What problems are they trying to solve? Are they willing to spend money to solve those problems?
Once you have a topic in mind, you’re ready to choose a digital download type. The format of your digital download depends on the topic and your audience’s goal.
For example, if you help people learn how to manage their money, a budget worksheet would make an excellent digital download. On the other hand, if your goal is to help home chefs master their knife skills, you could sell downloadable video tutorials demonstrating different cuts.
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If you’re looking for inspiration, check out these 19 examples of profitable digital products to sell online . You can also create easy digital downloads with our digital download generator .
At first, selling your digital products on a marketplace might seem like a no-brainer. The technical work is done for you. All you have to do is upload your content and start making money, right?
Not quite. Marketplaces come with their fair share of limitations, and selling digital downloads from your site doesn’t have to be as technically tricky as you think.
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A digital marketplace is an ecommerce website where multiple sellers can list their products for sale. No matter what your niche is, you can probably find a marketplace that caters to your interests.
Two-thirds of adults say trust plays a significant role in their purchase decisions, and that trust is especially important when you’re trying to grow a new business. 53.4% of shoppers are more willing to try an unfamiliar brand on Amazon than elsewhere online.
These marketplaces also bring in a ton of shoppers every day, so when you list your digital products on a marketplace, you’re getting built-in traffic.
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The best-selling products get priority in the search results, and it’s hard to get a brand new digital download in front of shoppers without paying for a sponsored spot.
As a whole, Etsy certainly draws in more visitors than your standalone online store. But if you’re new to selling printables, standing out in a crowd of millions is a tricky endeavor.
If you go the DIY route, chances are you’ll be selling digital products with WordPress . WordPress powers a mind-boggling 60 million websites , and it’s incredibly popular for creators looking to start a blog or build a simple website.
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The biggest advantage of building your own website is the opportunity for customization. With hundreds of WordPress themes and plugins available, you have total control over your web design and user experience .
If something breaks on your website, it’s on you to fix it, whether on your own or by outsourcing the task to a third-party developer. And when it comes to building an online store, WordPress has a pretty steep learning curve, making it harder for new creators to learn.
WordPress is free, but you still need to pay for WordPress plugins, hosting, a custom domain name , and an SSL certificate to accept online payments. You also need a shopping cart plugin or ecommerce integration like WooCommerce or Shopify.
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For many small business owners, you don’t have the time or budget to start from scratch. If you want to hit the ground running, an all-in-one platform like gives you the best of both worlds.
It takes just a few clicks to start selling digital downloads with . Sign up for a free account and sell your first digital download today.
OK, you have the “what” and the “where” all sorted out. You’re ready to start selling your digital download — and our next section is all about making those sales soar.
Platforms To Sell Digital Products
With an ROI of $36 for every $1 spent , email is one of the most affordable and effective tools for marketing your digital download.
Before you can promote your download via email, you need to build your email list . One way to encourage email signups is to offer an incentive like a discount code or lead magnet .
To write high-converting sales emails , tailor your email messaging to your ideal customer’s pain points and goals. Show them how your digital download can help them achieve the results they want.
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Social media is a solid place to build buzz around your digital downloads, especially if your target audience skews young. 59% of Gen Z and 55% of millennials discover products on social media.
Organic social gives you a chance to interact and build relationships with your audience and community. You might use Twitter to connect with others in your niche and discuss news in your industry or your favorite apps.
On the other hand, paid social ads help you get more eyes on your product in less time. For example, Facebook ads are a budget-friendly option for small
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